Listen to Alex Banfich, Senior Director on Artsy’s Galleries Team, moderate a conversation on how to position your program to meet the 2020 collector online. Hear from a panel of experts featuring Ana De Haro, Director of Galería OMR; Divya Pande, Director of Client and Business Development at Victoria Miro; and Cassie Beadle and Victoria Williams at Cob Gallery.
0:10 | Introduction |
6:30 | How collectors’ expectations for buying art has changed during the COVID-19 pandemic |
12:20 | How galleries are meeting collectors and their needs online |
19:30 | Changes galleries have made to digital sales and marketing strategies to meet potential collectors |
28:00 | Digital initiatives started since the pandemic started that are here to stay |
36:00 | How Artsy supports galleries and how its role has expanded during the pandemic |
43:40 | Advice for smaller galleries with limited resources |
49:00 | Audience questions |